Itโs become impossible to avoid the Circus.
So why fight it anymore?
Come on in to the Circus and enjoy the show!
Let us begin the show!
The real question is why was my answer not listed as a response on his survey!
And sales leadership wonders why prospects hate and donโt respect salespeople!
Next up we see..
our fellow brothers?!
in the circus?!
Ahh this is why theyโre here:
They expect a free tweet to be as effective as the main course.
*knock knock*
Oh! a special guest!
A โcustomer centric consultative value addโ seller!
Letโs get a bit closer and hear this magician..
๐คก: Our platforms success is predicated on our ability to integrate our functional expertise in cross channel go-to market strategies. Bottomline, we gain market share for our clients and deliver substantial ROI.
Did you fall asleep, anon?
I almost did!
NEXT!
The problem with โalways add valueโ (whatever that means) is it reinforces the belief that you are in the Low Status position where you have to โproveโ you are worthy of the prospects business.
You donโt need to prove value in the sense that you are deserving of customers. value is implied by virtue of who you are, successful track record, etc.
The prospects problems are a dime a dozen. Your solution is not.
Proving value means proving there is a fit with a prospects unique situationโฆ and that requires the prospect to open up about their unique situation!
Youโre successful at what you do, they need to prove their situation warrants your help.
Itโs all in the subtext, anon.
SILENCE!
Look further ahead!
It is the โINFORMATION CONSOOOOOOOMERโ quietly consooooooming all the content.
This creature consumes content like nobody else. His secret?
Never implement any of it!
A true โexpertโ indeed! ๐คก
To the left of the INFORMATION CONSOOOOMER we have the LINKEDIN THOT LEAAAAAAAADER
Brace yourself for original and game-changing insight!
โBrother! Bud!โ
Who said that?
A โcoolโ sales manager to his unsuspecting sales rep!
Always remember:
Your manager is your brother regardless of how you performโฆ You guys are family after all! ๐คก
And thatโs the end of todayโs circus show. Come back next time!
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